Millions of Californians Still Struggling with Hunger

The state’s economy may be doing well, but the prosperity hasn’t touched everyone. According to the California Association of Food Banks, an average of one in six residents still doesn’t know where his or her next meal will come from. Out of those 5.7 million experiencing food insecurity in our state, nearly half of those are children.

To help boost donations to local food banks during the holiday season, Save Mart, Lucky and FoodMaxx stores will once again hold the Holiday Give. Share. CARE! Drive, making it easier for shoppers to donate. At check-out, customers can tear off a coupon and hand it to the cashier.

  • $2 feeds one person breakfast
  • $3 feeds one person lunch
  • $5 feeds one person dinner

The coupon shoppers choose will be added to their grocery bill, and the tax deductible contribution will be noted on their receipt. 100% of all donations go to the local food bank assigned to each store.

Last year, the Holiday Giving campaign brought in more than $261,000 for three dozen food banks throughout California and Northern Nevada.That’s nearly a 25% increase over the prior year. Donations at checkout begin on November 18 and will end December 29.

We’re encouraging donors to talk about the help they’re providing on social media by using the hashtags: #SaveMartGiving, #LuckyGiving and #FoodMaxxGiving.

For more information or to take pictures/video in a store, contact Nannette Miranda at 925.833.6136.